Tag Archives: Thai font

SST® – A font for everywhere from Monotype

Designed by Akira Kobayashi and a team of ten other type designers around the world, SST brings harmony and personality to communications across cultures and touchpoints. The SST typeface was designed to be universal and timeless, with support for 93 languages and outstanding legibility at all sizes.

With the aim of creating an international font family, Monotype’s Type Director Akira Kobayashi teamed up with Sony’s Chief Art Director Hiroshige Fukuhara to design the neutral sans SST®. The team and designers around the world helped to make sure the style demands and cultural nuances of specific languages were catered for, and ensure a consistent tone across the entire family of fonts.

What started out as an exclusive corporate typeface is now available to everyone: a modern sans serif with clean structures and an organic legibility. The superfamily supports almost 100 languages with numerous font systems and in addition to Latin also offers Greek, Cyrillic, Arabic, Vietnamese, Japanese and Thai characters and symbols. This means SST will be your ideal partner for major international corporate projects and can convince both in print and on screen.

SST Fonts

Image: Fontshop/Monotype

In Akira’s words, SST was created to be flexible enough to let the products or brands speak for themselves.

Designer: Akira Kobayashi

sst_03-2

Image: Monotype

sst_08

Image: Monotype

Akira feels that an attractive typeface with trendy styling might look outdated in just a couple of years. Or in another case, a type with embellished characters could instantly attract readers’ attention. Suppose one brand selects this embellished type for its advertisement. The appearance of the type or the tagline gives the brand a certain look. People in the street see it repeatedly and the type eventually becomes the brand’s tone of voice. But such type tends to leave us with a strong impression, making other brands reluctant to use the same type in the same way. In developing SST to be used for branding, he and his team knew they had to avoid this as they hoped that the type would be used for many different brands, and for many years to come.

SST® Font Family: Ultralight, Ultralight Italic, Light, Light Italic, Roman, Italic, Medium, Medium Italic, Bold, Bold Italic, Heavy, Heavy Italic, Typewriter, Typewriter Bold, Condensed, Condensed Medium, Condensed Bold.

Language packs:
SST® Thai Font Family
SST® Arabic Font Family
SST® Japanese Font Family
SST® Vietnamese Font Family

Prices start from SGD90 – SGD315 per weight depending on language. Family Pack is available at discounted price. To order fonts, please submit form:

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New font release – Neue Frutiger Thai

Neue Frutiger Thai

In collaboration with Adrian Frutiger, Thai font designer Anuthin Wongsunkakon has expanded Neue Frutiger Neue Frutiger with a Thai variant. The Thai characters are available in traditional and modern style.

Neue Frutiger Thai

Neue Frutiger Thai

According to the font designer Anuthin Wongsunkakon, the Frutiger Thai fonts are multi-purpose: one has terminal loops, the other does not. The two alternative letterforms result from their observations of current and former trends in Thai typography, as well as a desire to create fonts that complement the minimalist of the Latin Frutiger.

NeueFrutigerThai

NeueFrutigerThai

For type work that involves mixing Thai and English scripts, Frutiger Thai provides designers with the convenience to either set a Thai font with loops, or one without, alongside the sans serif Frutiger. The traditional-minded compositors, who believe that Thai body text is the sole domain of loop terminals, may go for the loops; while those with a modernist outlook may opt for the loop-less face.

Neue Frutiger Thai is available in 6 weights: Light, light italic, Regular, Regular Italic, Bold and Bold Italic. To order font, please email info@alttype.com.sg

To view more Thai fonts, click here.

Thai Fonts

Fonts that support Thai Script

Linotype Sukothai
– available in Light and Bold weights

Sukothai™ Regular Sukothai™ Bold

Linotype Sukothai is a traditional Thai design based on early metal type. The classic and distinct forms make it excellent for setting text at small sizes or in large passages. Originally released by Linotype for digital photocomposition, now both the Light and Bold weights are available in OpenType format. This makes it possible to dynamically and precisely position the various levels of superscript and subscript vowel signs and tonal marks. In addition to this, the complete Unicode page range for Thai is covered to ensure flawless conversion between other OpenType fonts using Unicode. The accompanying Latin design matches well in scale and texture and supports most Western European languages making it ideal for setting bilingual texts.

Linotype Anuparp Thai™ Regular – only one weight

Anuparp Thai™ Regular

Linotype Sirichana™ Thai – available in Light and Bold weights

Sirichana™ Thai Regular
Sirichana™ Thai Bold

Sirichana is a monolinear Thai typeface with Light and Bold weights. The modern design is characterized by its traditional proportions but with almost geometric construction. Originally released by Linotype for digital photocomposition, it is now in OpenType format. This makes it possible to dynamically and precisely position the various levels of superscript and subscript vowel signs and tonal marks. In addition to this, the complete Unicode page range for Thai is covered to ensure flawless conversion between other OpenType fonts using Unicode. The accompanying Latin design matches well in scale and texture and supports most Western European languages making it ideal for setting bilingual texts.

Helvetica Thai – available in 6 weights

HelveticaThai

HelveticaThai

 

Helvetica Thai Light
Helvetica Thai Light Italic
Helvetica Thai Regular
Helvetica Thai Italic
Helvetica Thai Bold
Helvetica Thai Bold Italic

Helvetica has also learned to speak Thai: the Thai font designer Anuthin Wongsunkakon has created Thai versions of the classic typefaces Helvetica and Neue Helvetica. These versions are available in the weights Light, Regular and Bold, with the corresponding italic variants. Helvetica Thai harmonises perfectly with its Latin original and these two can thus happily be used in combination. With its pared-down and simplified form, Helvetica Thai replicates the appearance of modern Thai calligraphy.

Font enquiries: please contact info@alttype.com.sg